Today, I’ll share with you one of the biggest “secrets” that helped us build a $1.4m online business from scratch… It’s the offer type that was responsible for over 50% of our revenue (and profit)… And best of all, it’s something you can steal, model, and apply to your own business… Whether you’re selling to […]
Product Extensions: The quickest and easiest way to increase your AOV
Jay Abraham has a formula that sums up scaling a business brilliantly. In essence, all you have to do is: Now, today, I’ll share with you one of the biggest drivers for increasing AOV (step #2) that I discovered over the past year. When most entrepreneurs try to increase their AOV, they try to create […]
The Value Equation: How to craft an irresistible offer (and charge premium rates for it)
If you want to build a business in 2023, you need to overdeliver. You need to create products or services that are more valuable than ones of your competitors… Far more valuable than the price tag on them… And so valuable that they absolutely blow your customers away, turn them into raving fans, and make […]
TTL: The overlooked metric that can 2-3x your business this year
There’s one critical metric that nobody talks about… That is one of the biggest revenue drivers for your online business… That allows you to scale your business much, much faster… That will help you attract and serve new audiences… Solve more of their problems… Add more value to them… Create and nourish more raving fans… […]
Growth Hierarchy: The Hidden Lever Behind a $1.4m Online Business
At the beginning of every year, I take a 3-month workcation in Thailand. Because there’s just something about watching sunsets like this from our villa… With a group of 10 other extremely driven entrepreneurs… Going to the gym, sauna and ice bath every day… And really taking the time to reflect, strategize and create… That […]
I used to despise discounting… and then this happened.
For the past decade, I avoided any sort of discounting in my business like plague. I was told by my mentors that if I offer a discount, my customers will never buy the product at the full price again. That I’d only attract bad customers. That websites like Udemy are places to avoid, as you […]
The Hiring Trident: Why we went from 5 to 15 employees (and back)
We started our 7-figure digital marketing agency with just a handful of employees. We had a designer, a developer, the lead of operations, and two founders that drove the business forward. It was a small team that was clicking extremely well. But after our initial explosive growth we decided to reinvest a lot of our […]
The Behind The Scenes of our $60,594 Black Friday Launch
I used to absolutely resent Black Friday launches. The discounting, the materialism, the hype… I always wondered… was it really all necessary? But then, I flipped the script and started seeing what positive things could come out of a Black Friday Launch. What would happen if I went all out on a Black Friday launch? How many people could we help, that otherwise couldn’t […]
ICE 2.0: The Strategic Framework Every Entrepreneur Should Use (That 3x-ed Our Profits)
From my experience, strategic entrepreneurs tend to earn at least 2-3x more than tactical entrepreneurs. To demonstrate the difference between them, let’s look at a practical example of two hypothetical entrepreneurs which closely resemble thousands of entrepreneurs I’ve worked with over the past decade. Let’s call them Tactical Tom and Strategic Sean. Both of them currently make $30k […]
How to Get More Freelancing Clients With The Infinite Clients Formula
“Primoz, we really like your ideas and we want to work with you. Just tell us how we can work together and give us your terms, and we’ll find the budget for it.” – what a CEO of a company that’s never heard of me before said to me last week. Today, I’ll teach you […]